Message Systems

Feature Article

E-FEATURE

In Today’s API World, IT Needs to Assume A Breach and Marketers Need to Be Security Conscious

When Message Systems’ Mike Hillyer (director of solution engineering) and Dave Lewis (CMO) set out to write the recently published white paper Safeguarding Message Streams for Enterprises and Email Service Providers -Technology Principles for Architecting a Secure Messaging Environment the authors quickly realized that they could not write about inbound message streams without talking about outbound message streams, they could not write about marketing without ta

This week Message Systems announced enhancements to its Adaptive Delivery application. Originally launched in 2009, Adaptive Delivery helps companies optimize online marketing campaigns by...
For years, the email marketing industry has railed against imperfect spam filtering and advocated reputation measures as an alternative. We’ve acknowledged that filters play a vital role in...
To get underway, many companies chose quick fix, low cost email marketing solutions based on open source or early generation technology. While they may have sufficed in their day, changes in consumer...
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