Apple Devices

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Consumer Messaging in Business

By Stephanie Jordan
in

Earlier this year, in its Internet Trends report, Morgan Stanley wrote about two rapidly emerging commerce platforms, social networking and mobile, calling them “game-changing communications.” Game-changing is an excellent descriptor, as the coming together of a number of factors have paved the way for a phenomenon happening throughout businesses, regardless of industry or size, that have had a profound impact on messaging technologies, employees and IT.

Published December 1, 2010

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