New and noteworthy for 6/23/09
Widgets & RSS FeedsAnatomy of a Blog Post Well Received: Marshall Kirkpatrick from ReadWriteWeb has a nice piece investigating the details of the sources of traffic for a popular blog posting. Twitter, PopURLs, and Delicious were the three biggest. His post is a clear indication of why good analytics are so useful as they allowed ReadWriteWeb to determine which traffic sources are important and which aspects such as time of day of the post and transmission from one source to another influence post popularity.
Bottom-up collaboration in the construction industry: Bob Leung of Woobius describes the principles he found most important while he was developing a bottom-up collaboration system. They are: 1) allow anyone to initiate collaboration, 2) respect the reality of collaborative trust, and 3) allow people to make mistakes. He argues that all collaboration systems must compete with email since it is ubiquitous.
Promoting your product or service with banner ads - is it worth it?: David Greiner at Campaign Monitor blog has a great post describing the phases of evaluating a banner ad campaign. This is an excellent writeup of a real world ad campaign that includes their analytics strategy and statistics on conversions.
